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1 расходы по рекламе
Banks. Exchanges. Accounting. (Russian-English) > расходы по рекламе
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2 рекламные затраты в расчёте на единицу доли рынка
Advertising: advertising spending per share pointУниверсальный русско-английский словарь > рекламные затраты в расчёте на единицу доли рынка
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3 дробление затрат
Advertising: spending split -
4 потребность в затратах
Advertising: spending needУниверсальный русско-английский словарь > потребность в затратах
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5 предел расходов
Advertising: spending limit -
6 разделение затрат
Advertising: spending split (между партнёрами) -
7 решение о производстве затрат
Advertising: spending decisionУниверсальный русско-английский словарь > решение о производстве затрат
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8 стратегия затрат
Advertising: spending strategy -
9 стратегия производства затрат
Advertising: spending strategyУниверсальный русско-английский словарь > стратегия производства затрат
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10 характер расходов
Advertising: spending habit -
11 характер текущих затрат
Advertising: spending habitУниверсальный русско-английский словарь > характер текущих затрат
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12 предел затрат
1) Economy: cost limit2) Advertising: spending limit -
13 наступательные затраты
Advertising: aggressive spending, offensive spending (для увеличения сбыта)Универсальный русско-английский словарь > наступательные затраты
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14 расходы на рекламу
advertising (promotional) expenditures (expenses, costs, outlay, budget, spending), charges for advertisingBanks. Exchanges. Accounting. (Russian-English) > расходы на рекламу
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15 агрессивные затраты
Advertising: aggressive spendingУниверсальный русско-английский словарь > агрессивные затраты
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16 величина чистых расходов на рекламу в СМИ
Advertising: net media spendingУниверсальный русско-английский словарь > величина чистых расходов на рекламу в СМИ
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17 затраты конкурентов
Advertising: competitive spendingУниверсальный русско-английский словарь > затраты конкурентов
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18 затраты на стимулирование
Advertising: promotion spendingУниверсальный русско-английский словарь > затраты на стимулирование
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19 затраты наступательного характера
Advertising: aggressive spendingУниверсальный русско-английский словарь > затраты наступательного характера
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20 затраты оборонительного характера
Advertising: defensive spending (для противодействия конкурентам)Универсальный русско-английский словарь > затраты оборонительного характера
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См. также в других словарях:
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